Fragrance is taken for granted in every product we use, even though behind the scenes, the entire industry is constantly trying to improve fragrance. Humans are essentially visually oriented and depend on sight and sound to gather information from their surroundings.
However, "smell" is an extraordinary sense, closely related to the limbic system (the seat of emotions and memory functions), it has the power over all other senses to transport us to the past in an instant or penetrate our psyche to change our mood.
The consumer is ahead of the scientist, but now, more than ever, the developed world is inundated with products that improve every aspect of modern life. The consumer has a choice, but he has to choose! Fragrance is an important part of the positioning of these products and is a feature that the consumer automatically turns to to underline the promise.
It is much more than a personal perfume. It is mysterious, ethereal and elusive. Yet it is firmly rooted in the physical world and real men perfume price in bd therefore can be studied scientifically.
The word perfume itself is derived from the Latin perfumum, which means "by smoke" or "through" smoke, because by means of burning incense the prayers of the ancients were transmitted to the heavens for the contemplation of the gods. The use of scents developed in the four great cultural centers of China, India, Egypt, and Mesopotamia, and spread throughout the elite societies of Greece, Palestine, Rome, Persia, and Arabia.
